Why use Natural & Organic Beauty Care Products in Daily Use?

In the last few years, both consumers and companies prefer naturally made beauty products. Consumers have faced too many diseases by using beauty products contain chemicals. It is understood that they were unaware of the causes of chemical products. However, as they came to know about the problems of chemical beauty products they start switching to natural beauty products. By using natural beauty products they found good results compare to chemical beauty products. Since the increase in the awareness of consumers and moving their preference towards natural beauty products,  beauty care companies forced to make their products using natural ingredients. Let's see in detail how natural & organic beauty care market situation in recent years and how it will increase in upcoming years. Also find, the chemicals that are used in beauty products benefits of natural products and about useful natural ingredients for beauty.

Importance of Natural Beauty Products in Recent Time:

The beauty and personal care industry is a huge contributor to the world economy. Unfortunately, the Food and Drug Administration has a minimal overlook of the cosmetic industry. The ingredients that go in beauty care products, which is a concern. With recent cases of dangerous chemicals being found in beauty products, the demand for organic personal care products has grown. As a result, the organic personal care and cosmetic market are expected to grow at a CAGR of 10.2%. Natural products contain plant products. They are devoid of harmful chemicals like Paraben, aluminum salts, phthalates, and petrochemicals. This makes a case for natural and organic beauty products to protect your skin and health.

It has been seen that about 53 % of major makeup brands use some kind of chemicals in their beauty care products. For instance; the concealers and eye shadows by Claire’s, a major make-up brand, had traces of asbestos in it. After this was discovered and reported, they had to take back their entire range of eye shadows and face powders. This resulted in a huge blow to their net sales and profits.

With increasing consciousness about natural beauty products and concern for traditional beauty products, many beauty brands have come forward to introduce natural and organic products. Many major players too have put in efforts to launch organic products in the market that have boosted the market growth. For instance, Sephora recently announced the launch of 'Clean at Sephora', a new category which establishes the products formulated without any harmful ingredients. This category has reported the highest sales from the leading brand.

Consumer Preference for Natural Beauty Products:

According to recent studies, it has been seen that on average a woman uses 12 cosmetic products in a day with 168 different chemicals. As 60% of these chemicals are absorbed by the skin, they cause many issues like allergies, discoloration, permanent damage to skin and hair among others. Paraben is the most common chemical used in cosmetics and this may cause cancer.

Why Natural Beauty Products are more effective?

Natural beauty products have benefits. They improve your lifestyle and help you look great. The benefits of natural products go beyond imagination and they work well with your skin. They do not cause any irritation or breakouts and keep you healthy in the long run. The main ingredient used in a conventional beauty product is Paraben that can alter the functions of the body’s endocrine system. In comparison, natural beauty products use preservatives like grapefruit seed extract which does not affect the body. Natural products work better as they don’t contain unnecessary irritants or fillers.

Organic Beauty Product Market Overview: 

Grand View Research in 2015 predicted that the global organic beauty market will reach $15.98bn by 2020. This is mainly due to the high demand for organic beauty products including skin care and hair care products. Many consumers are now driven towards natural, organic and herbal beauty products.

Persistence Market Research did a market analysis in 2016 that showed that the year-on-year growth of the organic beauty market would be worth $22bn by 2024. This is an approximate growth of about 8-10% yearly. This means that the market value of the organic beauty market will almost double from 2016 to 2022.

This trend has proved to be correct. London-based analysts Future Market Insights has put forth a report that predicts that the global organic cosmetics market that includes the organic beauty care products is being estimated to reach $54bn by 2027 from $36bn in 2019. This boom in organic beauty products and natural cosmetics is also based on the shifting perceptions of the consumers towards the presence of natural ingredients in their beauty and cosmetics products.

The organic and natural personal care market is growing mainly driven by factors like an increase in online market reach, expansion of distribution channels and modern retailers’ shift towards offering premium personal care products on their shelves. There has been massive new product development with an increase in the expenses on advertisements and an increase in the spending capacity of the consumers on beauty care products. These are the primary reasons that are driving the growth of global organic cosmetics and personal care products market.

Which Ingredients are used in Organic beauty products?

Organic ingredients in natural cosmetics and skincare products mostly include a water base with other natural ingredients like glycerin, coconut oil, charcoal, organic compounds, cocoa, salts, herbs, natural oils, wild botanicals, fruit oils and berries among others. These ingredients should be harvested from certified organic forest to be termed organic. While choosing any skincare product, one should look for products with the highest percentage of natural ingredients.

Which Harmful Chemicals Are Used In Beauty Care Products?

There are various types of chemicals used in beauty care products but we are giving you information about some mostly used chemicals. so make sure that you keep this name in your mind when you purchase beauty products next time and keep your self safe from using beauty products containing chemicals.

1. Butylated hydroxyanisole

It is an ingredient used as preservatives in lipsticks and eye shadow. It can cause skin irritation and hormone disruptions.

2. Diethanolamine (DEA)

It is used as a pH adjuster and a foaming agent in face washes and makeup products. It causes skin irritation, possible organ system toxicity, and contamination.

3. Phthalates dibutyl phthalate (DBP) and diethyl phthalate (DEP)

These chemicals are used as a solvent in nail paints, perfumes, shampoos, and lotions. They are known to damage the male reproductive system.

4. Formaldehyde

It is used as a preservative in nail products, eyelash glue, hair gel, hair-smoothing products, and color cosmetics. It causes carcinogenic impurity, skin irritations, and skin allergies.

5. Fragrances

These are a chemical combination of many ingredients used in many personal skincare products. They create skin irritation, allergic reactions, cancer or reproductive toxicity.

6. Paraben

It is used as a preservative in makeup, moisturizers, shampoos, conditioners, lotions, facial and shower cleansers. They are hormone-disrupters.

Benefits Of Using Natural Beauty Care Products:

1. Protects from infections

Some natural oils like coconut oil and argan oil are known to have natural antibacterial properties. They kill infection-causing bacteria causing rashes or redness on the skin.

2. Heal damaged skin

The antioxidants in natural products like coconut oil have a healing effect on damaged skin. They also reduce redness and scars on the skin due to sun exposure or chemicals.

3. Reduction insensitivity

Many chemicals like Paraben cause reactions to people with underlying conditions like fibroids. Only natural products can prevent these adverse reactions from chemical exposure.

4. Maintain the balance of hormones

The chemical exposure from cosmetics can cause many types of hormonal imbalances. Using natural ingredients helps in preventing such changes in the body.

5. Less Irritation

Many natural ingredients like coconut oil and noni prevent symptoms like skin irritation caused by chemicals in cosmetics.

6. Skin nourishing vitamins

Many natural and organic ingredients have lipids that contain antioxidants that can provide nourishment for the skin. Organic products are high in vitamins and antioxidants that leave the skin supple and healthy

Prefer Following Natural Ingredients in Your Beauty Care Products: 

 

1. Aloe Vera:

One ingredient that is known to contain antifungal, antiviral, anti-parasitic properties is Aloe Vera. It is a natural ingredient that has regenerative properties for the skin.

2. Argan Oil:

The emollient nature of natural argan oil assists with hydration. It repairs the skin’s barrier function and balances and regulates sebum production.

3. Avocado Oil:

 

This is a non-fragrant skin-replenishing plant oil that is also an effective ingredient in treatment for psoriasis.

4. Chamomile:

This is an ingredient that has anti-inflammatory and antioxidant properties that help to soothe skin, reduce redness and blemishes. So, prefer beauty care products contain chamomile for your skin.

5. Cocoa:

Being full of bioactive phytocompunds, phenolic antioxidants, vitamin E and omega 3 fatty acids, cocoa helps in keeping the skin clean and scar-free. It is also known to reduce wrinkles and fine es.

6. Glycerin:

It’s a simple polyol compound, which makes the skin moist, soft and supple and fights skin infections

Bottom Line

Using natural beauty products is a much wiser choice than using the chemically treated one. Love your skin, love yourself.

Data sources:

  • Alliedmarketresearch.com
  • Indiatoday.in

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